How to Make Social Media Work For Your Business

A lot of businesses fail at social media. Even though you might have a presence on Twitter or Facebook, you still may not be considered “social.” If you don’t engage your customers – and fail to create two-way communication – what’s the point? You’re simply using social media as an advertising […]http://www.forbes.com/sites/ilyapozin/2012/03/16/how-to-make-social-media-work-for-your-business/