AngelouEconomics developed a comprehensive economic development strategy for Houston that combined rigorous data analysis with a real-world competitiveness test. At the core of the project was a reverse site selection exercise that evaluated how effectively the region could respond to an actual corporate location search. By simulating the full RFP process, the strategy moved beyond theory to validate Houston’s cost structure, assets, and incentive offerings against peer communities.
This approach allowed local stakeholders to identify gaps in coordination, refine permitting and response processes, and strengthen their overall value proposition. The result was a strategy grounded not only in data, but in proven readiness to compete for investment in real time.
